Wonder Workshop, Inc.

Effective Date: October 10, 2014
Last Updated: October 19, 2017


This Privacy Policy explains what information will be collected by Wonder Workshop, Inc. (“Wonder Workshop,” “we,” “us,” or “our”) when you access our websites, software, applications, connected products or related services (collectively, the “Service”) and how the information will be used. We will not use or share your information with anyone except as described in this Privacy Policy. Each time you use our Service you are accepting the practices described in this Privacy Policy, as applicable, at that time.


Most of the websites operated by Wonder Workshop are websites intended for grown-ups (parents, educators, developers, etc.) to learn about and/or purchase our products and services. These websites (which we refer to as our “General-Audience Sites”) include, but are not limited to, our main website at www.makewonder.com, our e-commerce site at store.makewonder.com, our teachers’ site at education.makewonder.com, and our developers’ site at developer.makewonder.com. We do not knowingly solicit or collect Personal Information (defined below) from children under the age of 13 (“Children Users”) on these General-Audience Sites.
The Wonder Workshop robots (Dash & Dot, Cue, etc.), corresponding mobile applications, and play.makewonder.com website (together, our “Child-Directed Products”) are generally intended to be used and enjoyed by children, students, and teenagers of all ages. For this reason, we employ special measures when collecting or processing information through our Child-Directed Products and generally avoid or limit the collection of Personal Information through these products. For more details on our practices related to children, please see the section on Children’s Privacy below.



  • 应用程序”是指任何 Wonder Workshop 软件应用程序,包括但不限于,Wonder Workshop Android 和/或 iPad 和/或 iPhone 软件应用程序。
  • 浏览信息”是指关于您使用本服务或您的计算机(或其他访问设备,如 iPad 或智能手机)与服务互动的信息。浏览信息还包括下面“自动收集的信息”部分描述的某些信息。这些信息与设备标识符相关联,例如计算机或设备的互联网协议 (IP) 地址。您的 Wonder Workshop 机器人包括产品标识符,您的机器人通过应用程序向我们传输信息,我们用这些信息来提供服务、协助您排除故障并改善我们的产品、服务、网站和应用程序。一般而言,Wonder Workshop 不使用浏览信息来识别您的身份,但是,此类信息可以与个人信息配对,或与其他信息一起用来识别您的身份。此外,第三方(例如分析公司和广告服务提供商)可以访问、收集、存储和使用浏览信息,他们可能用这些信息来识别您的身份。
  • Personal Information” means information that directly identifies you, or that can directly identify you, such as your full name, physical address (home, mailing, shipping, and/or billing address), e-mail address, phone number, and/or credit card information. In the case of Children Users, Personal Information may also include the child’s precise geo-location, school name/address, a photo, video, or audio file that contains the child’s image or voice, and/or a persistent identifier (such as an IP Address or device ID) when such information is not used for internal support purposes.
  • Product Use Information” means information related to use of one of our products, such as robot name, activities coded, or similar information. Product Use Information is linked to the product identification number of your robot.
  • User Content” means any content that you personally create or produce and upload to our Service, such as a comment, message, photo, video, voice recording, artwork, software code or program, or other similar content. User Content may (in some cases) contain Personal Information if Personal Information is provided within the User Content.

  • Website” or “Site” means any websites, web pages, and any subpages (including mobile websites, web pages and subpages) under Wonder Workshop’s control, whether partial or otherwise. This includes but is not necessarily limited to the General-Audience Sites listed above, the play.makewonder.com website, and any subpages of these websites.



We may collect Personal Information from you, such as first and last name, phone number, email address, physical address, school information, and/or credit card information, when you: (i) register for an account on our Service, (ii) sign up for our newsletter, (iii) make a purchase or order on our General-Audience Sites, (iv) include Personal Information in User Content that you upload to our Service, or (v) set up or enable certain features for your child/student on our Child-Directed Products. Other profile information you may affirmatively provide to us about you or a child or student (such as birthdate, age, gender, username, password, etc.) may be collected and maintained together with your Personal Information. You can choose not to provide any information that is requested of you by us. However, this may limit your ability to use or access the Service.

Additionally, if a friend refers you to us by providing us with your e-mail address, we may send you a message. However, we will use your e-mail address only to send the friend’s message unless you otherwise affirmatively provide information to us.

In addition to collecting information on the Service, we may collect information from you when you communicate with us over the phone, including via text messages or via e-mail. This information may include Personal Information. This information may be matched with, and stored in connection with Personal Information provided or collected in connection with your registration for or use of the Service.

We also may now or in the future receive Personal Information about you from third parties. For example, if you access our Service or Site through a third-party connection or log-in, including social networking services such as Facebook where you have a registered account, that third party may pass certain information about your use of its service to Wonder Workshop. This information could include, but is not limited to, the user ID associated with your account, an access token necessary to access that service, any information that you have permitted the third party to share with us, and any information you have made public in connection with that service. You should always review, and if necessary, adjust your privacy settings on third-party websites and services before linking or connecting them to the Wonder Workshop Service or Site.

Please note that the third party functionalities described above are not made available to Children Users. For more details on our data collection practices for Children Users, please see the section on Children’s Privacy below.


Log file information is automatically reported by your browser each time you access a web page on our Service. When you access the Service, our servers automatically record certain information that your web browser sends whenever you visit any website. These server logs may include information such as your IP Address, web request, browser type, referring / exit pages and URLs, number of clicks, domain names, landing pages, pages viewed, and other similar information.

Product Use Information is also automatically transmitted to Wonder Workshop through our App and used to provide product support, improve our products and services, and for similar activities that support our internal operations. If you share your robot with someone or resell your robot to someone else, your Product Use Information that is stored and has been transmitted to us by your robot will remain in the possession of Wonder Workshop. In addition, any User Content (such as altered voice recordings) that you create and store on your robot can potentially be played back by the new owner of your robot, unless you remove such recordings in advance. For guidance on how to remove such recordings, please contact Wonder Workshop using the contact information at the bottom of this Privacy Policy.

We may use certain third party services including, but not limited to, Google Analytics, to help us understand your use of the Service. These services collect information about your use of and the performance of the App, the Site, and/or Wonder Workshop’s robots and also collect information sent by your browser as part of a web page request, including cookies and your IP Address.


We use persistent cookies and session cookies. A persistent cookie remains on your hard drive after you close your browser. Persistent cookies may be used by your browser on subsequent visits to the Service. Persistent cookies can be removed by following your web browser’s directions, but such removal may affect your use of or access to certain portion of the Service. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. If you refuse cookies you may not be able to experience all the features of our Service.

Third Party Ad Networks

For our General-Audience Sites, Wonder Workshop may partner with third party advertisers, ad servers, and ad networks that use cookies, beacons, tags, scripts and other tracking technologies (“Third Party Advertising Companies”). These companies may use information about your visits to our General-Audience Sites and other websites in order to provide advertisements about goods and services of interest to you, including re-targeted ads that attempt to direct you back to our General-Audience Sites or ads targeted based on your overall browsing interests. If you do not wish to receive such targeted ads, please visit the websites below to learn about how you may opt out of receiving targeted ads and enable opt-out settings.

On our Child-Directed Products, Wonder Workshop does not show behaviorally-targeted or retargeted ads to Children Users or track Children Users for targeted advertising purposes.

Some web browsers may automatically transmit “do-not-track” signals to the websites which users visit. Wonder Workshop does not currently process or respond to such automated “do not track” signals or other transmissions that indicate a request to automatically disable online tracking of users who visit or use our Service.



  • 用于运营服务、监控服务的有效性、改善服务内容、布局和设计。
  • 用于协助为您提供流畅高效的用户体验。
  • 用于计费、身份识别和认证,以及防止欺诈。
  • 用于答复您提出的任何问询或请求。
  • 用于监测、分析和描述服务的使用模式和性能,包括汇总数据,例如访客总数、流量和人口统计学模式。
  • 用于与您联系并提供有关您使用服务的管理通知和通讯,例如安全或支持和维护建议。
  • 用于进行系统管理和系统的故障排除以及诊断或修复技术问题。
  • 用于遵循法律要求和程序(例如,响应传票、法院命令、执法或政府要求或调查)、保护我们的合法权利或其他人的权利(例如,通过努力减少欺诈风险或服务的滥用)。
  • 用于执行我们的使用条款或其他政策或协议。
  • To send promotional communications and/or newsletters to you and for other marketing purposes of Wonder Workshop or partners.
  • 用于特殊商业交易,例如破产或清算、出售、购买、合并我们的业务或其他业务。
  • 用于分配给向 Wonder Workshop 提供服务的第三方服务提供商或 Wonder Workshop 的合作伙伴。
  • 本隐私政策另有规定。

Personal Information: Except as set forth below, Wonder Workshop will not rent or sell your Personal Information to others, or share it with independent third parties for their separate marketing-related purposes. To operate the Service, however, we may share your Personal Information with our agents, representatives and contractors so they can provide us with support services and other features and fulfill your orders. We require these third parties not to use your Personal Information for any other purpose. We may store Personal Information in locations outside the direct control of Wonder Workshop (for instance, on servers or databases co-located with hosting providers).

Browsing Information: We may share non-personally identifiable information (such as anonymous usage data, referring/exit pages and URLs, platform types, number of clicks, etc.) with interested third parties to help them understand the usage patterns for our Service. Non-personally identifiable information may be stored indefinitely.

Instances where we are required to share your information: Wonder Workshop will disclose your information where required to do so by law or subpoena or if we reasonably believe that such action is necessary to (a) comply with the law and the reasonable requests of law enforcement; (b) to enforce our Terms of Use or to protect the security or integrity of our Service and our property (including our intellectual property); and/or (c) to exercise or protect the rights, property, or personal safety of Wonder Workshop, our users or others.

What happens in the event of a change of control: We may buy or sell/divest/transfer our company (including any shares in our company), or any combination of our products, services, assets and/or businesses at any time. All information, whether Personal Information or Browsing Information, related to the Service may be sold or otherwise transferred in connection with any such transaction(s). We may also sell, assign or otherwise transfer such information in the course of corporate divestitures, mergers, acquisitions, bankruptcies, dissolutions, reorganizations, liquidations, similar transactions or proceedings involving all or a portion of the company. Any transferees who receive your information in connection with a change of control must abide by the terms of this Privacy Policy.


Your information collected through the Service may be stored and processed in the United States or any other country in which Wonder Workshop or its subsidiaries or service providers maintain facilities. Wonder Workshop may transfer information that we collect about you, including Personal Information, to affiliated entities, or to other third parties across borders and from your country or jurisdiction to other countries or jurisdictions around the world. If you are located in the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please note that we may transfer information, including Personal Information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction, and you consent to the transfer of information to the U.S. or any other country in which Wonder Workshop or its parent, subsidiaries, or service providers maintain facilities and the use and disclosure of information about you as described in this Privacy Policy. However, such parties must abide by the terms of this Privacy Policy.


Wonder Workshop offers parents, teachers, and other adults the choice of receiving different types of communication and information related to our company, products and services. You may subscribe to e-newsletters or other publications or you may also elect to receive marketing communications and other special offers from us via email. To help us understand whether we are providing information of interest to you, we may include software code or other tracking technologies in our emails to monitor whether you opened a particular email, whether you have clicked on the images and/or links in the email, the date and time the message was opened, and whether your computer is capable of receiving HTML-based email. We endeavor to allow you to unsubscribe at any time from our email programs by clicking on the unsubscribe link at the bottom of any email message. You may also access and manage your preferences from your account, when available, or by contacting us directly at support@makewonder.com. We reserve the right to send you service announcements or similar administrative messages, without offering you the opportunity to opt out of receiving them.


Wonder Workshop takes what it believes to be commercially reasonable physical, electronic, and procedural safeguards to protect Personal Information. However, since no security system is impenetrable and “perfect security” does not exist on the Internet, we cannot guarantee the security of Personal Information or Browsing Information.

If you create an account to use the Service, you may be asked to choose a password for your account, which can be used to access information associated with your account (including Personal Information). You should choose a password that is not easy to guess, and does not use words that you would find in a dictionary. Do not disclose your password to any other person. You are responsible for maintaining the confidentiality of your password and account, and we will attribute activities that occur using your account information (e.g., through the use of your password) to you. If you suspect that your password has been compromised contact us immediately at support@makewonder.com.


Wonder Workshop believes strongly in giving you the ability to access and update or correct your Personal Information. You may update your Personal Information by logging into your account on Wonder Workshop’s Website, when available, or by contacting us directly at support@makewonder.com.


We care about children’s privacy and are committed to complying with the Children’s Online Privacy Protection Act (COPPA). To learn more about COPPA, please consult this simple one-page informational guide from the kidSAFE Seal Program: http://www.kidsafeseal.com/knowaboutcoppa.html.

Please note that while the Child-Focused Products we offer are aimed to be usable by children, students, and young teenagers, only parents, legal guardians, or other adults are allowed to make purchases on our General-Audience Sites or within our Child-Focused Products.

To set up your Wonder Workshop robot, a parent or guardian should download the corresponding App and assist with account creation (if applicable). As part of the account creation, we may ask a parent/guardian to provide an email address, account password, and limited profile information (username, birthdate, gender, etc.) about the child using the robot. This information is used to customize the robot experience for the child and to keep the parent informed of the child’s activities.

In compliance with COPPA, the parent’s email address may be used to notify and obtain verifiable consent from a parent before activating a Wonder Workshop account or enabling certain data collecting features for their child (such as chat messaging between the child and robot). The parent account information may also be used for account management purposes (e.g., profile updates, password reset, login for another Wonder Workshop Website, etc.) and to communicate with the parent about new products, features, newsletters, and special promotions and events. Product Use Information is used only to support our internal operations.

In some instances, Wonder Workshop may collect a limited amount of personal information from a parent or child (such as an email address) and use such information for a one-time event or communication (e.g., one-time contest, share your code submission, etc.) or for multiple ongoing communications to a child (e.g., email alerts, push notifications). For these types of activities, Wonder Workshop may rely on exceptions to the parental consent requirement under COPPA or follow other procedures to ensure compliance (e.g., removal of personal information prior to collection or immediately after use, parental notification with opt-out mechanism, local storage of the information with no uploading to the web, etc.).

Wonder Workshop does not currently offer any features on our Child-Directed Products that would allow Children Users to publicly post or share Personal Information with other users via the web. Some features on our Child-Directed Products may allow the storage of information (including Personal Information) locally on our App or robot device, without the uploading of such information to the web or Wonder Workshop servers. Parents are still advised to remove any such information from their robot device, should they choose to sell, donate, or gift their device to someone else.
On our Child-Directed Products, we may collect and process Product Use Information and Browsing Information from Children Users, but only for purposes of supporting our internal operations, such as to help us:

  • Maintain or analyze the functioning of our Child-Directed Products;
  • Perform network communications; and
  • Authenticate users of, or personalize the content on, our Child-Directed Products.

On our Child-Directed Products, we do not use Product Use Information or Browsing Information for behavioral or re-targeted advertising purposes or to allow third parties to track the activity of Children Users for such purposes.

With proper authentication, a parent or legal guardian always has the right to review the Personal Information we may have collected and stored about their child, request deletion of such Personal Information, or refuse to allow further collection or use of such information by Wonder Workshop. Please keep in mind that a request to delete such information may limit the child’s access to all or a portion of the Service. If you believe that a child under 13 might have provided us with Personal Information without your permission, or if you wish to view, request deletion of, or prohibit further collection of information about your child, please contact us at support@makewonder.com. We urge parents to monitor their children’s use of all digital media.

We are not responsible for the practices employed by websites or services linked to or from the Service, including the information or content contained therein. Please remember that when you use a link to go from the Service to another website, our Privacy Policy does not apply to third-party websites or services. Your browsing and interaction on any third-party website or service, including those that have a link or advertisement on our Website, are subject to that third party’s own rules and policies. We encourage our users to be to familiarize themselves with the privacy statements of all websites and apps that they visit and interact with.


Users who are California residents may request and obtain from us once a year, free of charge, certain information about the Personal Information (if any) we disclosed to third parties for direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of Personal Information that was shared and the names and addresses of all third parties with whom we shared information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to support@makewonder.com.


Wonder Workshop and its Service are based in the U.S., and Wonder Workshop’s offices are headquartered in the U.S. Please be aware that information you provide to Wonder Workshop or that it obtains as a result of your use of the Service may be processed and transferred to the U.S. and be subject to U.S. law. The privacy and data protection laws in the U.S. may not be equivalent to such laws in your country of residence. By using the Wonder Workshop Website or Child-Directed Products, participating in any of the Service, or otherwise providing Wonder Workshop with your information, you (or a parent/guardian on your behalf) consent to this collection, transfer, storage, and processing of information to and in the U.S. Wonder Workshop will take commercially reasonable steps to safeguard your data in accordance with this Privacy Policy, but is not responsible for the privacy and security practices of third parties.


We reserve the right to update this Privacy Policy from time to time. When we do, we will post them here and revise the “Effective Date” at the top of this Privacy Policy. We encourage you to check this page periodically for any updates. If you continue to use the Service following the posting of an updated version of this Privacy Policy, we will treat your continued use as acceptance of the updated version.

If we make a material change in the way we handle previously collected Personal Information of our users, we will notify you more prominently and obtain your prior consent or the prior consent of a parent or legal guardian, as applicable and legally required.


If you have any remaining questions about how we treat your privacy, just let us know. You can contact us by writing to us at support@makewonder.com or Privacy Manager, Wonder Workshop, Inc., 1500 Fashion Island Blvd., #200, San Mateo, CA 94404, USA.

(408) 842-9632